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Articles by Trademark Garden

Amazon and You

With trademark misappropriation and associated fraud on the rise worldwide, Amazon has instituted a Brand Registry program, allowing sellers to protect their brand names and associated goodwill by registering their ownership of the brands in question with Amazon, and thus empowering Amazon to take down listings that infringe upon the registered seller’s trademark rights. This is a very popular and powerful tool, and one that every Amazon seller with their own original brand should take advantage of. But how does it work?

Protect your brand with a trademark registration.

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